Join us at Firecat Studio on Friday, February 6, 2009 for a free day of coworking. The brownbag lunch and discussion topic this month is:
Getting Your Business to Page 1 of Google Search
Web presence management specialist John Ray will join Firecat's CEO and chief web strategist Susan Price to discuss the many factors involved in optimizing a website for specific search terms.
Bring your questions and interesting problems. We'll discuss:
- Strategies for discovering which keywords your customers and other stakeholders use to describe your products or services.
- The difference between "natural" search and paid, or Pay-Per-Click (PPC) -- and when it makes sense to pay for clicks.
- Watching your website's traffic reports to see what's working for you.
- Simple coding guidelines to follow that can boost your rankings immediately, and make a better impression on site visitors.
The free brownbag session is part of our normal First Friday Coworking series. Bring your laptop, cell phone, or just a pad and paper.
