Enjoyed Matt Scherer's latest article about writing - and receiving - press releases. https://www.linkedin.com/pulse/news-release-matt-scherer?trk=prof-post
For more tips on pitching a story to the media in hopes of earned media coverage, Join us Friday, February 6, noon - 1:30 pm for a free workshop, lead by @LilyGC and @SandyLevy. Register here: http://bit.ly/fff2015feb